Digital Marketing

About this course

This course is an ideal course for someone running his own business or someone who is responsible for digital marketing at a company. The whole digital marketing arena is really confusing and has a goldmine of opportunities at the same time. You can either spend months into understanding the small nuances and waste Thousands of dollars and your precious time or you can take this course and see those nuances in minutes.

What Makes me Qualified to Take this Course

I have taught over thousands of students over the past few years and I can vouch for the fact that after this course, there wil be nothing you won't know about digital marketing GET READY TO TAKE ACTION

Throughout the entire course, you'll be taking action!

You'll learn the proper techniques and strategies for each section. Then you'll see how these strategies are used in the real world with case studies. Finally, you'll take action yourself, and see real results!

NOW IS THE TIME TO START USING DIGITAL MARKETING & SOCIAL MEDIA MARKETING TO GROW YOUR BUSINESS!

Whether you're completely brand new to all of these topics, or you use a few of them, now is the perfect time to take action.

Enroll now so that you can take advantage of the skills you learn to grow your business!

Curriculum

✔14section ✔ 192lectures ✔ 28h 26m total length

Introduction to Digital Marketing Course

1. Digital Marketing Overview
2. Introduction to Digital Marketing Course
3. Digital Marketing Processes
4. Bringing Targeted Traffic

Market Research

5. Market Research Overview
6. How to find a Hungry to Buy audience
7. How to get responses on survey and analyze them
8. How to Get Valuable Feedback Without survey

Website Planning & Creation Using Wordpress

5. Introduction
6. Types of Website
6. Website terminology and buying domain name
6. Buying a hosting
8. Wordpress Installation
8. Create domain email accounts
8. Wordpress introduction themes
8. How to create pages and post in wordpress
8. Categories vs tags
8. How to create Menus in Wordpress
8. Customization using free themes
8. Customization in free themes part 2
8. Use of Plugins
8. Content Development
8. Payment gateway and website security
8. Website Planning

Email Marketing

9. Why Market Your Business with Email
10. How to Create a Free Mailchimp Account
11. Add Opt-Ins & Pop Ups to Your Website for Free
12. Collect Emails Without a Website
13. Create an Email Campaign with Mailchimp
14. Write Emails which get opened
15. Email Marketing Analytics

Copywriting

15. What is Copywriting
16. The “AIDA” Formula
17. 11 Tips for Writing Magnetic Headlines
17. How to Flip Features Into Benefits
17. 5 Tips to Create an Irresistible Call to Action (CTA)
17. How to Write Like Your Customers Talk

Search Engine Optimization(SEO)

16. Overview of SEO
17. SEO Metrics
18. SEO Optimisation of Website
19. How to Verify Your Website in The Google Search Console
20. How to take the Google Mobile Friendly test
21. How to Do Keyword Research
22. Brainstorming Keyword Ideas
23. How to Narrow Down Your Keyword List
24. How to Assess Keyword Competition & Choose Target Keywords
25. How to Write Title Tags Search Engines Love
26. How to Skyrocket Clickthrough Rate with Meta Descriptions
27. How to Appear in the Google Image Search Results Part 1
28. How to Appear in the Google Image Search Results Part 2
29. Copy Optimization
30. The Types of Backlinks That Really Matter and How to Get Them
31. How to Maximise Links for Your SEO Campaigns
32. How to create content that gains links
33. How to increase Page Authority
34. Local SEO: How to Rank Your Local Business in Google

Facebook Marketing

35. Why Market Your Business on Facebook
36. Facebook Page Setup
37. Facebook icon and cover image
38. Writing Page description and creating first post
39. How to get the first page likes
40. Facebook Competitions Contests
41. Facebook Groups
42. Manage Multiple Facebook Pages
43. Facebook Comments & Reviews
44. Facebook Insights

Facebook Ads

45. Overview of Facebook Ads
46. Setup Facebook Ads Account
47. Ad Policies
48. Facebook Ad Structure
49. ads manager
50. Creating First Ad
51. Choosing your audience
52. Ad Placements
53. Budgets
54. Ad Creative
55. Final Step Placing Ad Order
56. Key Advertising Terms
57. Facebook Ad Reports
58. Facebook Pixel
59. Website Custom Audiences
60. Video Views Custom Audience
61. How to get page likes with Ads Manager
62. Video Ads
63. Lead Ads
64. Instagram Ads
65. Dynamic Ads
66. Collection Ads
67. Canvas Ads
68. Offer Ads
69. Local Awareness Ads
70. Event Response Ads
71. Business Manager
72. Custom Conversions and Events
73. Facebook Marketing Partners
74. Marketing Startup

YouTube Marketing

75. YouTube Marketing Overview
76. YouTube Marketing Strategies
77. Competitor Analysis for Video Ideas
78. Keyword Research for Video Ideas
79. YouTube Account Setup
80. YouTube Account Optimisation
81. YouTube Banner
82. YouTube Channel Tags
83. YouTube SEO
84. Enable Custom Thumbnails
85. YouTube Thumbnails
86. YouTube Cards
87. YouTube Comments
88. YouTube Monetisation
89. Trick to Increase your subscribers
90. YouTube Ads
91. YouTube Analytics

Instagram Marketing

92. Introduction and account creation
93. Instagram Business Account Setup
94. Instagram Bio
95. Instagram Content Creation
96. Instagram Reposting
97. Instagram Followers Hack
98. Instagram Hashtags
99. Instagram Stories
100. Instagram Spam
101. Instagram Analytics
102. Shopping on Instagram (New Feature)

Twitter Marketing

103. Overview and setting up your account
104. Twitter Profile Optimisation
105. Twitter features and related terms
106. How to get Followers
107. Twitter Hashtags
108. Twitter Polls
109. Pinned Tweets
110. How to get clients from twitter
111. Twitter on Your website
112. Twitter Analytics

Quora Marketing

113. Why Market Your Business on Quora
114. Quora Account Setup
115. Quora Account Optimisation
116. Questions to Answer
117. How to write answers on quora
118. Quora Promotion
119. Find Blog Post ideas with Quora
120. Quora Business Page Setup
121. Quora Analytics

Google AdWords/Ads

122. Google AdWord Overview
123. How Google Ads Works
124. Analyze Your PPC Competition
125. Google Ads Account Setup Part 1
126. Google Ads Account Setup Part 2
127. Create your first Campaign
128. Budgets and Bidding Strategy
129. Advanced Campaign Settings
130. Choose Profitable Keywords
131. Writing Ads that attract Customers

Google Analytics

132. Google Analytics Overview
134. Google Analytics Setup
135. Overview of reports for analysis
136. How to Add Backup Views
137. How to Add Filters to Reporting Views
138. How to Set Up Goals
139. Ecommerce tracking with Google Analytics
140. Analyzing Real time Reports
145. How to Analyze Audience Reports
146. Acquistion Reports
147. Behaviour Reports
148. How to Analyse with Segments
149. How to Track Marketing Campaigns with Campaign Tagging
150. How to Use Benchmarking Reports to Grow a Business
152. Custom dashboards for In-Depth Analysis
153. How to Set Up Custom Alerts For Traffic Spikes and Drops
154. How to Remove Spam Traffic from Google Analytics
155. Use Machine Learning to Understand Your Data
156. Managing Multiple Google Analytics Account
157. How to Link Google Adwords to Google Analytics

Pinterest Marketing

159. Why Market Your Business on Pinterest
160. Pinterest Account Setup
161. Pinterest Account Optimisation
162. Pinterest Account Verification
163. How to follow people in Pinterest
164. Pinterest Boards
165. Pinterest Followers
166. Pinterest Chrome Extension (Free)
167. Pinterest Graphics

LinkedIn Marketing

168. Overview
169. Linkedin Account Setup
170. Linkedin Connections Hack
171. Linkedin InMail Hack
172. Linkedin Articles
173. Linkedin Groups
174. Linkedin Company Page Setup
175. Linkedin Ad Credits

Content Marketing

168. Content Marketing

Conclusion

168. Conclusion

Overview

✔ Drive Free Traffic through SEO and Social Media
✔ How to market on all major social media platforms
✔ Do Experiments on various Paid Channels to find the ROI positive ads and then scale them

✔ Grow the Traffic to your website to Million+ Monthly Visits in 6 Months
✔ Create Communities on Social Media Channels
✔ Presenting your product in the best way

Best Content:

You will get best quality content in this course. After getting through this course your fundamentals concepts will be super clear.

Certificate:

Get certified by Tutedude. You can ask for the certificate after completing the course in chat section.

Live Doubt Solving:

If you have any doubt while learning, just type your doubt on the chat option and you will get connected to the mentor as soon as possible to clear all your doubts

Who is this course for

✔ Anyone who is running his/her own business
✔ Anyone who is responsible for Digital Marketing at her company
✔ Anyone who is looking to start her Digital Marketing Career
✔ Someone who gets thrills by seeing growth in Real Time GA traffic on a day to day basis

Digital Marketing